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Testing and the Science of Direct Voter Contact: What Works and What Doesn't Training Seminar
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9/25/2009
When: Friday, September 25th
Noon - 2:00pm
Where: Democratic GAIN Conference Room
1101 Vermont Ave NW
9th Floor
Washington, District of Columbia  20005
Contact: Nikki Enfield


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Democratic GAIN is proud to present Gina Schwartz, Director of Communications and Outreach at the Analyst Institute for a training seminar on

“Testing and the Science of Voter Contact:  What Works and What Doesn’t”

In this 2-hour seminar, Gina will discuss:

  • What a voter contact test is
  • Why we test
  • What best practices have been learned:  Do doorhangers work? What questions can double the effect of your GOTV call?  Do internet banner Ads persuade? AND MORE!
This training is perfect for professionals working with (or wanting to) political non-profits and advocacy groups, consulting firms, or candidate campaigns.  It’s geared toward anyone doing voter contact who would like to learn scientifically proven best practices and take their knowledge and frame of reference to the next level.

This 2-hour seminar is $25, and half-off for current dues-paying members of GAIN. 

Space is limited, so sign up today!

Contact Nikki Enfield at nikki@democraticgain.org with any questions.

About the Analyst Institute:
The Analyst Institute assists organizations in building testing into their voter contact efforts, and is a clearinghouse for evidence-based best practices in progressive voter contact.

We have four functions.  First, we serve as a clearinghouse for evidence-based best practices in voter contact.  Second, we directly assist organizations involved in on-going research, especially when that research addresses topics of wide interest. Third, we ensure that the highest research priorities are pursued in the present election cycle. And fourth, we facilitate data analysts and related professionals in sharing and collaborating.

The Analyst Institute shares and distributes findings through written materials, group trainings, informational presentations and individual consultation.

About Gina:
Regina Schwartz is the Director of Communications and Outreach at the Analyst Institute. Prior to joining the Analyst Institute Regina worked in the Washington Office of Congresswoman Gillibrand and was a field coordinator for the 2006 NY-20 Congressional election. Regina has worked with a number of other progressive organizations and campaigns.

Regina graduated from Harvard University with a BA in social studies. At Harvard, she completed a thesis entitled "Going Negative with America's Youth: The Role of Negative Messaging in Attitude Formation" for which she received a Magna Cum Laude.

 

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